Blog

2012

Contract-winning pitches

For as long as I can remember I’ve been reading articles, and listening to discussions, about creating the perfect pitch to a publisher. I used to spend hours refining cover letters, CVs, synopses, and then refining again when the manuscript would be rejected, again, by my prospective publisher.

Marketing philosophy du jour

Gary and I often sit in the evening discussing the day’s events, how business is chugging along, the progress of various books in production. And part of that discussion often revolves around marketing, awards and reviews.

Commerce as censor

Once again I find myself stunned by the increasingly moralistic, repressive response we seem to be experiencing in Western society. My astonishment is centred around PayPal’s recent McCarthyistic bullying of Smashwords, among others.